Thursday, March 19, 2009

AC's SXSWi Wrap-up

We are back! It was an awesome, busy four days for Associated Content in Austin, TX at SXSWi.

AC had a booth on the SXSW trade show floor where we met movers and shakers in all areas of online work, from programming to promotion. Bloggers, artists, designers and early adopters were everywhere in Austin, socializing and attending panels and parties. Our eco-friendly AC notebooks were a popular giveaway and we even met a few Sources! Thanks Christine Cadena for the t-shirt--it was great to meet you in person!

AC reps attended keynotes by Tony Hsieh of Zappos.com and Nate Silver of 538. We took notes at panels with titles like "User Generated Content: State of the Union," "Building Your Brand with Web 2.0 Tools" and "Journey to the Center of Design" and brought back the advice offered by the experts to share with our coworkers and make AC an even better place to be.

Twitter and iPhones (when they were working) were all the rage (Foursquare, a new location-based social networking game from the makers of Dodgeball had some buzz, expect to hear more about it in the coming months). Since the trade show was also mixed in with the Film portion of SXSW, we met a slew of video producers eager to check out AC's video platform and make some money off of the traffic their work gets (as opposed to posting it for no monetary returns elsewhere).

Everyone we met was very excited about the idea of publishing their content on AC for money and exposure. People were eager to get started, and we'll see an influx of new Sources as a result of our outreach at SXSW within the next couple of weeks. Please give them a hearty AC welcome. It's good to be home!

2 comments:

Tess said...

Wonderful news, thanks for the heads up.

Christine Cadena said...

Wow! SXSW was rockin' this year! It was great to meet you guys as well! It was so much fun and, hopefully, I'll see you guys at SMX in the Fall! Take care -